The Media Officer of Data Link Institute Of Business and Technology has called on institutions in Ghana to take both the traditional and Internet media seriously for the fast increment of profit generation, especially at this difficult moment that the country is going through in terms of the economic hardship.
According to him, the only means any organization can break through this hardship that every company is going through is by realizing that, management changes every second as it stands now.
He said every company should try as much as possible to focus on its Public Relations Department, Marketing Department, and Research Department for a fast increment in profit if not a lot of companies will close down.
"I have seen a lot of companies struggling to pay their employees and even motivate them all because they do not have a strong research team and Public relations team," Mr. Francis Amu added. He said this yesterday during the launch of Short media studies courses at the school's main campus in Tema community 10.
He concluded his speech by advising the students who applied for these short courses to take them seriously because the market demand for media-related courses is very high hence leading them to get jobs.