Models in GIGI
What do you call an oufit that you can share with your brother or sister, wife or husband, boyfriend or girlfriend?
What do you call an outfit that looks equally great on males and females alike?
Unisex?
Dressshirt?
Genderless?
Androgynous?
How about GIGI?
That’s what the folks at WEARGhana call their latest creation: the world’s first truly super-cool unisex outfit with a touch of Africa.
And before you say unisex ain’t your thing, remember two words: polo shirt.
A truly creative fashion label, WEARGhana has always sought to expand the frontiers of Ghanaian fashion. And this is another mighty leap forward, and in the right direction.
According to Co-founder Awura Abena, this is what led to the creation of GIGI, “At WEARGhana, our aim has always been to help Ghanaians look great at all events, wearing made-in-Ghana outfits. We noticed that while a lot of progress had been made in the formal and semi-formal categories, we really didn’t have worthy alternatives for casual foreign outfits like the polo shirt. And we realized that was a huge market.”
So what did they do?
“We went to work to produce an outfit, that was easy to wear and maintain, fun, great looking and truly casual. And affordable. And we ended up with the beauty we have christened GIGI”
Angorkor, the other half of the WEARGhana duo added, “GIGI is a t-shirt with unique statement print details. It's both dressy and casual. Initially we were torn between presenting it as gents or ladies wear, and then ended up thinking, “why can't it be both”? A 'dress shirt'. So we tested the concept for a while and the response was overwhelming.”
Now here’s what you need to know about GIGI:
•It's available in countless exciting colours (navy, white, yellow, turquoise blue, purple, fuchsia, green…) and comes in 2 designs: the flap and the diagonal.
•Ladies can wear it really short for those hot events or knee/ midi length. And guys can rock it like they would a polo shirt or t-shirt.
•And it’s moderately priced. At GHS 70, you can afford to stock your wardrobe with enough GIGIs to make unforgettable fashion statements wherever you go.
So now we can't wait to go to parties, the club, and see the GIGIs driving the polo shirt crazy.
Go on, call/ whatsapp us on +233243766202 or +233244827003 to place your orders.
Or simply send us a message on our Facebook/ Instagram (@WEARGhana) page or website: www.wearghana.com.